I was approached by this South London jazz bar & restaurant to revamp their website. Taking inspiration and elements from the physical space, I proposed to bring them to the website to keep the look coherent and give more of a feel of what to expect when you go to the bar.
Original Website and physical venue
Menu bar AND HEADINGS were smartened up using a solid strip of colour and light lines which tie in with cinema style lettering at the actual venue
HEADER BACKGROUND to be a looped, blurred video of the restaurant / bar and stage area with tables set and candles lit to give the feel of the actual venue
Social icons simplified and unified using Hideaway orange
Attention drawn to HEADINGS by use of logo icon
PROMOTIONS & SPECIAL DATES to be set along right hand column for ease of viewing and navigation
MAIN TEXT ordered into a solid justified column for ease of reading. Visual hierarchy added by use of font weights / colours to draw your eye to specific information.
LOGO at the bottom right to ‘throb / glow’ to draw attention down the page and also add interest